So Eco

Our Story So Far…

So Eco is the face of responsible beauty. So Eco combats the problems of excessive plastic packaging that has inundated the media in recent years. The environmental impact from plastics are huge, and So Eco incorporates eco-focused principles that ensure responsibly sourced product and packaging solutions.

So Eco has been accredited by PETA for being Cruelty-Free & Vegan Friendly.

The brands unique emphasis on ensuring components are 100% responsibly and ethically sourced has resulted in So Eco being a truly eco cosmetics brand.

Our Products

So Eco has a concise range of makeup brushes, implements, bath care, haircare and beauty accessories. All made from materials that have been sourced responsibly. Our makeup tools are suitable for both liquid and powder cosmetics. As a partner of Tree Nation, So Eco plants a tree for every 100 products sold – offsetting C02 and combating deforestation across the world.

So Eco’s product packaging and transit packaging are eco-friendly by using sustainable or bio-degradable materials.

The product packaging consists of a compostable corn starch window and water based adhesives which are solvent free. All printed with vegetable inks.